21% of the global internet population now use Twitter actively on a monthly...
From SOCIAL PLATFORMS GWI.8 UPDATE: Decline of Local Social Media Platforms @ globalwebindex.net: Data collected in GWI.8 (Q4 2012) demonstrates the continued shift in usage from localised social...
View ArticleStudy: Social media helps women manage their time and relationships
From Digital Women Influencers, and online service of 2,000 North American women [.pdf] @ webershandwick.com: Recent research from Pew Research Center found that the percentage of female internet users...
View ArticleReport: The Evolution of Social Business
From The Gap Between Social Media and Business Impact: 6 stages of social business transformation @ briansolis.com: In their newly released report The Evolution of Social Business - Six Stages of...
View ArticleDigital is 57% of daily media time; Social 48% of online
From Global Media Consumption: The Digital Reality March 2013 @ slideshare.net: The digitalisation of media is dramatically transforming how consumers spend their time. . GlobalWebIndex - Global Media...
View ArticleReport: Email, Facebook and Twitter usage in UK, Brazil, Australia, France...
Social Media and Email Stats from Six Countries from Kyle Lacy Highlights from the study: In each country, email is the most popular channel (90%+), followed by Facebook (39% - 77%) and finally...
View ArticleStudy: female social media users are highly influential
Global communications firm Weber Shandwick partnered with KRC Research to conduct an online survey of 2,000 North American women. The resulting Digital Women Influencers intends to identify segments of...
View ArticleReport: Social tools increase productivity
From Women Collaborating With Social Media More Than Men [Infographic] @ readwrite.com: A new study from Ipsos commissioned by Microsoft found that 46% of respondents believed that their work was more...
View ArticleStudy: Women are the mega niche
Highlights from What Do Women Want? A New Survey Claims to Know the Answer @ marketingpilgrim.com [pdf]: Women are the mega niche; the most critical market in [the U.S.] economy Women represent just...
View ArticleStudy: where consumers go online to make their purchase decisions
A study by GroupMNext and Compete provides interesting insights into the Modern Digital Consumer Journey. In this study, the focus was on consumer electronics. Highlights include: There are six...
View ArticleShould your CEO be active in social media?
From The Social Imperative for CEOs @ webershandwick.com: Rising interest in measuring CEOs' usage of social media prompted Weber Shandwick to ask executives what they think about CEOs entering social...
View ArticlePew: Facebook and Instagram show highest user engagement
Key findings on social networking site usage and adoption from a new [U.S.] survey from the Pew Research Center’s Internet Project: Despite recent growth by services such as Pinterest and Instagram,...
View ArticleGlobalWebIndex: Facebook is actually most popular social media platform among...
From Facebook Is Alive and Kicking @ blog.globalwebindex.net : Facebook is actually the most popular social network on the planet among teens with 59% more active teen users than the nearest...
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